My Process

How I think



I solve challenges critically.

Research and strategic planning is the bedrock of everything I do. I take nothing at face value. I push myself to see things for what they can, and should be, not for what they are. 

I don't change minds, I help shape positive behavior.


Research and Strategic Planning

Every Successful Journey Begins With A Plan.

Using quantitative and qualitative research, I transform half-baked plans into a strategic foundation.

Business Case Development

From Vision to Value.

I bring together a set of processes, structures, and mental models to synthesize ideas into business concepts and novel solutions. 



I shape ideas creatively.

I love finding new ways to use words, pictures and experiences to persuade people. Using a variety of mediums, I create a hook, helping business communications fuel connection.



Cross functional coordination.

Relationships are powered by people, not PowerPoint. Using an agile mind set helps me manage abstraction, uncertainty, and institutional culture.


Hustle Until You Need No Introduction.

I shape ideas through a careful mix of

  • Context. I frame an issue, data, or a point of view for audiences of all knowledge levels.
  • Content. I validate my position with just enough information, nothing more. No fluff.
  • Contact. I'm comfortable working and connecting with all stakeholders, internal and external.